
FIRST
IMPRESSIONS
COUNT!
Web design with your customers in mind.
Visual Impressions is a Rochester NY based design studio. I am your full-service creative partner and am passionate about helping small businesses create a website that not only tells their story but elevates their business. I strive to develop a close and ongoing working relationship with every client so I may meet their design needs in a timely manner, as well as understanding my clients business to ensure their design goals and objectives are met. The needs of your business come first and foremost in each and every project.
FORMAL INTRODUCTION
Hello There And Welcome!

Hi There! I’m Nicole Sipple, designer and owner of Visual Impressions, a graphic design studio, creating thoughtful design for small businesses.
My love for design started back when I was real young. By the time I was 16 I knew that graphic design was my passion. I went on and obtained a bachelors degree in Graphic Design at Rochester Institute of Technology. After college I began my career in the printing industry learning all I could. It was then I realized how beneficial printing knowledge is to graphic design.
As my love for design has evolved in the past fifteen years so has the importance of a stellar online presence. In order for any small business to stand out a cohesive branding solution from the logo, to print collateral is just as important as having a website to grown their business. I believe that with the right design your brand can help you stand out with your target audience and a great website can effectively speak to your customer base.
WHAT TO EXPECT
Creative Process
Working together we can come up with creative solutions to produce a branding system that fits your company. My goal is to create a final product that positively reflects your company while delivering an effective marketing solution for years to come.
Together, we can make that first impression count!
GET TO KNOW YOUR BUSINESS
We get the conversation started. A great way to get to know each other. It will be a meeting, either in person (over coffee!) or over a video call. We talk about your business, find out all the great details we need to creatively come up with a plan and design!
YOUR HOMEWORK
We get the conversation started. A great way to get to know each other. It will be a meeting, either in person (over coffee!) or over a video call. We talk about your business, find out all the great details we need to creatively come up with a plan and design!
DESIGN DEVELOPMENT
We get the conversation started. A great way to get to know each other. It will be a meeting, either in person (over coffee!) or over a video call. We talk about your business, find out all the great details we need to creatively come up with a plan and design!
FINAL DELIVERABLES
We get the conversation started. A great way to get to know each other. It will be a meeting, either in person (over coffee!) or over a video call. We talk about your business, find out all the great details we need to creatively come up with a plan and design!
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DETAILS
More About Me!
Outside of designing I am a wife, mom of two, one that loves to travel, and avid coffee lover. I love nothing more than spending time with my family. Whether we are visiting my extended family in England or putting my toes in the sandy beaches in St. Maarten. Experiencing life and creating memories with my children is the most rewarding part of being a business owner!

Recent trip to Wales

I was underneath this
plane as it flew overhead!

My husband and partner in crime.

My beautiful children ♥

My favorite comfort conversation starter – COFFEE!
How Can I Help You?
Are you ready to start a project? Or have some questions?